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Key Impact Sales & Systems Acquires Innovative Food Sales

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Last updated on June 13th, 2024 at 06:55 pm

Key Impact Sales & Systems Inc. has acquired Innovative Food Sales (IFS). This deal adds to a 13-year history of successful acquisitions and integrations for KeyImpact, including 48 local market and regional, sales and marketing agencies.

Since 2006, IFS has operated as a foodservice brokerage firm focused on commercial national and regional chains. IFS currently services manufacturer, distributor and operator customers out of four offices located in Columbus, Ohio; Chicago, Illinois; Cincinnati, Ohio; and Denver, Colorado.

Founded by Tim Doyle, Chris Cook, Rick Fergesen and Greg Socha and led by Doyle, Cook, Socha and Brian Doyle, the organization says it has built strong client and customer relationships and delivered on client strategies that resulted in high growth. The IFS team brings more than 100 years of combined experience in the foodservice industry at all levels including manufacturing, logistics, sales, research and development, QA and marketing.

“The addition of Innovative Food Sales to the KeyImpact family is exciting,” said Dan Cassidy, CEO of KeyImpact. “Their industry knowledge, relationships and dedication to their customers’ and clients’ success complements the KeyImpact mission and makes them a great fit culturally. We look forward to continuing the relationships Innovative Food Sales has forged with their Manufacturer Clients, as well as national and regional chain restaurants. This talented team will be a big plus for KeyImpact clients.”

Formed in 2000 through the merger of Key Brokerage in New Jersey and Impact Sales in Maryland, KeyImpact has grown to become a leading foodservice sales and marketing agency. KeyImpact represents manufacturers of food, as well as packaging, and supplies and provides sales and marketing services to distributors and operators across all segments of the foodservice trade channel. KeyImpact employs approximately 800 associates in 49 states with industry expertise in sales, marketing, culinary, K-12, military, college and university, contract feeding, retail, deli, national and regional commercial chains, recreation and distribution, as well as extensive product and category expertise.


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The Shelby Report delivers complete grocery news and supermarket insights nationwide through the distribution of five monthly regional print and digital editions. Serving the retail food trade since 1967, The Shelby Report is “Region Wise. Nationwide.”

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