Last updated on June 13th, 2024 at 05:01 pm
Weis Markets has begun a pilot program to sell wine in its in-store café located in Mechanicsburg, Pennsylvania, where beer is currently sold. The company plans to sell wine in all 49 of its Pennsylvania cafés by late November, around the Thanksgiving holiday.
The Mechanicsburg café is selling approximately 80 varieties of wine during the pilot program and also is including a chilled section. Ultimately, the cafés are expected to sell up to 400 varieties of wine. The Mechanicsburg café will still offer more than 900 varieties of beer, including an extensive selection of craft and local craft beers.
“We’ve sold beer in our Pennsylvania cafés for more than 10 years and, throughout this time, we’ve been repeatedly asked one question: when are you going to sell wine? Now, we have an answer,” said Weis Markets COO Kurt Schertle.
Pennsylvania recently changed its liquor laws allowing supermarket retailers the ability to sell wine and beer.
