The Tostitos brand is launching Tostitos Rolls!, corn tortilla chips with a tube-like shape made for dipping and dunking with a variety of dips or spreads.
Tostitos Rolls! tortilla chips are rolling out to grocery stores nationwide in 14-oz. bags for a suggested retail price of $4.29.
Tostitos is a brand of Frito-Lay North America, the $13 billion convenient foods business unit of PepsiCo.